Isak: A Timeless Symphony of Regal Scents

Isak, inspired by the Hindi word ‘Ishq,’ embodies the soul of Uttar Pradesh—a timeless blend of passion and artistry. Our journey began in Lucknow’s royal courts of the 1850s, when Mr. Chhunnamal Vijayvergiya crafted a scent so enchanting it redefined Indian perfumery. Over six generations, we’ve preserved the heritage of hand-blended formulations while embracing modernity, creating fragrances that are experiences—rich in nostalgia yet relevant to today. Rooted in artisanal craftsmanship and originality, Isak thrives on the balance of tradition and innovation, offering scents that echo stories of legacy, love, and an enduring commitment to the art of perfumery.

OUR HISTORY

It was in the era of the 1850s, when our story came to life. The then Begum, received an anonymous consignment of the most exquisite lucknowi chikankari ensembles, lingering with the rarest of aromas, enticing even the discerning 'royal nose' and making her fall in love with the scent.

The Essence of ISAK

Passion Meets Legacy in Every Scent

ISAK is a legacy rooted in love, artistry, and the essence of tradition. Derived from the Hindi word ‘ISHQ’ (/IS(e)K/), meaning passion or deep love, ISAK carries forward the spirit of its origins in Uttar Pradesh, where our story began over 170 years ago. In a world shifting towards mass production, we stand as a beacon of authenticity, creating artisanal fragrances that transcend time. With a blend of heritage and innovation, ISAK is more than a perfume; it is an experience—a tribute to the enduring romance of Indian perfumery. Perfected the art of fortunate balance and proportion, our perfumery creates progressive compositions for today.

Celebrating Heritage, Craft, and the Art of Timeless Fragrance.

At ISAK, we honor the royal legacy of Lucknow by merging centuries-old traditions with modern ingenuity. Every creation begins with handpicked rare ingredients, crafted through meticulous, hand-blended techniques that evoke profound emotions and nostalgic memories. Our commitment to excellence ensures that tradition and innovation come together in harmony, crafting perfumes that are both soulful and contemporary. We believe in the art of storytelling through scent—each bottle is a testament to our unwavering dedication to authenticity and passion, leaving an unforgettable impression on all who wear it.

Crafting timeless elegance, rooted in heritage and passion

OUR FOUNDER

Vidushi Vijayvergiya: Shining a Light on the Art of Indian Perfumery.

Fragrances have long been an intrinsic part of life for Vidushi Vijayvergiya, the visionary behind ISAK Fragrances. Her journey through Switzerland, France, and India revealed the profound yet untapped potential of Indian perfumery. This realization became the foundation for ISAK—a brand that harmoniously blends the unique charm, heritage, and meticulous artistry of Indian fragrances with contemporary sensibilities, while championing sustainability and craftsmanship. ISAK offers bespoke fragrance experiences, inviting exploration of an exquisite collection of hand-crafted blends and perfumes. Rooted in tradition yet innovating for modernity, ISAK reflects a vision to elevate Indian perfumery, preserving its legacy while captivating global audiences with its timeless allure. With over 170 years of legacy embedded in its DNA, ISAK embodies the essence of Indian artistry and refinement. Each fragrance tells a story, crafted with passion and a deep respect for its origins.

OUR EXPERTISE

Recognition 

Clients

Testimonials